Designs and produces all creative for website, online content, social media and email marketing initiatives that will drive online commerce while also balancing brand vision and aesthetic.
Design, produce all creative content for website, emails, social media channels and online marketing needs. Partner with technical development resources when needed to launch creative content. Utilize A/B testing and analytics to prove design changes that positively affect performance prior to complete roll out. Understand the creative and marketing objectives for each project assigned. Propose ideas for innovative content that enhances the brand experience online. Serve as internal expert on interactive design trends, etc. Ensure deadlines for assigned projects are met. Maintain absolute accuracy and attention to detail throughout the creative and production process. Work with ecommerce team to extend and optimize website functionality, website architecture, user interface and navigation.
Sophisticated sense of design/style. Have a developed point of view on how best to balance commerce and content to meet both ecommerce business and brand needs. Strong design fundamentals (type, image, color). Ability to translate complex design challenges into clear, customer-friendly experiences. Ability to design into predetermined website templates as dictated by third party platform provider. Strong understanding of online best practices. Discerning eye for photo editing, cropping, and compositing. Collaborative, inclusive and flexible team member. Resourceful self-starter who gets things done. Highly organized with extreme attention to detail. Ability to manage multiple priorities and meet deadlines in a fast-paced environment. Strong communication skills required. EXPERIENCE REQUIRED: 5+ years in online design experience, preferably for multi-channel retailer in fashion industry. Have an online portfolio of beautifully designed work. Expert knowledge of Adobe CS Suite (CS5), along with basic proficiency in HTML & CSS. Comfortable working in a Mac environment. Bachelor's Degree preferred.
Send your resume and letter of interest to: careers@bootlegger.com
Home Office
Bootlegger
Unit: 0
4460 Jacombs Road
Richmond, British Columbia V6V 2C5
Phone: 604 276-8400